Cookie Policy

1. Introduction

This Cookie Policy explains how BSMe2e ("we", "us", or "our") uses cookies and similar tracking technologies when you visit our platform. This policy should be read in conjunction with our Privacy Policy.

By using our platform, you consent to our use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should set your browser settings accordingly or not use our platform.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies can be "persistent" or "session" cookies:

• Session Cookies: Temporary cookies that expire when you close your browser
• Persistent Cookies: Cookies that remain on your device for a set period or until you delete them

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the platform to function properly. They enable core functionality such as security, network management, and accessibility. Without these cookies, services you have requested cannot be provided.

• Authentication cookies for logged-in users
• Security cookies to prevent fraud
• Session management cookies
• Load balancing cookies

3.2 Performance and Analytics Cookies

These cookies collect information about how visitors use our platform, such as which pages are visited most often and if users receive error messages. This helps us improve the platform's performance.

• Google Analytics cookies
• Page load time measurement
• Error tracking and reporting
• User interaction analytics

3.3 Functionality Cookies

These cookies allow our platform to remember choices you make (such as your username, language, or region) and provide enhanced, personalized features.

• Language preference cookies
• User interface customization
• Shopping cart persistence
• Remember me functionality

3.4 Targeting/Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They also help us measure the effectiveness of our advertising campaigns.

• Retargeting cookies
• Ad performance tracking
• Social media advertising pixels
• Interest-based advertising

3.5 Third-Party Cookies

We use various third-party service providers who may set cookies on your device on our behalf:

• Payment processors (Stripe, PayPal)
• Analytics providers (Google Analytics)
• Social media platforms (Facebook, Twitter, LinkedIn)
• Customer support tools
• Content delivery networks

4. How We Use Cookies

We use cookies for the following purposes:

• Authentication: To verify your identity and keep you logged in
• Security: To protect against fraud and unauthorized access
• Preferences: To remember your settings and preferences
• Analytics: To understand how users interact with our platform
• Performance: To optimize loading times and user experience
• Advertising: To deliver relevant ads and measure campaign effectiveness
• Shopping Cart: To remember items in your cart between sessions

5. Cookie Consent

When you first visit our platform, we will ask for your consent to use cookies (except essential cookies which are strictly necessary). You can choose to:

• Accept all cookies
• Reject non-essential cookies
• Customize your cookie preferences

You can change your cookie preferences at any time through your account settings or browser controls.

6. Managing Your Cookie Preferences

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to:

• Block all cookies
• Block third-party cookies only
• Delete cookies when you close your browser
• Receive notifications when cookies are set

6.2 Browser-Specific Instructions

6.3 Opt-Out Tools

You can also use the following opt-out tools:

• Network Advertising Initiative opt-out page
• Digital Advertising Alliance opt-out page
• Google Ads Settings
• Facebook Ad Preferences

7. Impact of Disabling Cookies

If you disable or refuse cookies, please note that some parts of our platform may become inaccessible or not function properly. You may not be able to:

• Stay logged into your account
• Use shopping cart functionality
• Access personalized features
• Save your preferences
• Complete transactions

8. Other Tracking Technologies

8.1 Web Beacons

We may use web beacons (also known as pixel tags or clear GIFs) to track user behavior, measure campaign effectiveness, and compile statistics about platform usage.

8.2 Local Storage

We use HTML5 local storage and similar technologies to store information on your device for improved performance and user experience.

8.3 SDKs and APIs

We may use software development kits (SDKs) and application programming interfaces (APIs) from third-party services that may collect information about your device and usage.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. We will notify you of any significant changes by:

• Posting the updated policy on our platform
• Updating the "Last Updated" date at the top of this page
• Sending email notifications for material changes (if you have an account)

10. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us: